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What is SAP CRM: SAP CRM stands for customer relationship management. SAP CRM module is one of the best tool provided by SAP and supports customer related process end to end. The main concept of SAP CRM is managing the and maintaining relationship with customers by firms. It deals with acquisition of customers and to its final termination.

What is SAP CRM- Customer Relationship Management Module?

It is a part of SAP Business Suite to manage customer relationship.

  • It supports all customer-focused business areas such as marketing,sales and service.
  • It is implemented for different customer interaction channels,such as Interaction Centre,Internet,and Mobile clients (hand-held devices like laptop,mobile,etc.).

    • What is SAP enterprise resource planning?

    SAP ERP is enterprise resource planning software developed by the German company SAP SE. SAP ERP incorporates the key business functions of an organization.

    Is SAP CRM part of SAP ERP?

    I’m shocked by all these WRONG answers. SAP CRM is an own product and an own application with a total different technical platform compared to SAP ERP. So NO! SAP CRM is definitely not part of ERP. The business processes e.g. sales process is most often integrated into ERP but that’s a different story.

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